The Real Sweatshirt.

Written by Thomas Baekdal | Monday, April 04, 2011

Here is a simple low-tech idea for measuring if you are active enough during a workout. Just measure how much you sweat. The more you work, the more you sweat - so the idea is to sweat enough to fill the shirt after a 60 minutes workout.

The shirt was made for the health care company Roland Semprie, by their advertising agency.

Follow: 42Concepts

Follow 42Concepts on Twitter

More from 42 Concepts


See also Baekdal.com

42 Concepts is a part of Baekdal Media. Copyright (c) 2004-2017